Magma is a collaborative drawing platform that connects over 2 million artists worldwide on a shared canvas. As Senior Product & Web Designer at Magma Inc.,
I led the website migration from a custom-coded platform to Framer, optimizing accessibility, user experience, and scalability.
Magma needed to transition from a custom-coded website to a no-code solution without disrupting its large 2.4M+ artist community. The migration had to maintain design consistency, support multilingual accessibility, and enhance user engagement while streamlining future content management.
Role
Lead Web Designer
Company
Magma Inc.
Tools
Figma, Framer
Timeline
March – April 2024
Website Migration – Transitioned the site to Framer while preserving design fidelity and improving maintainability.
Multilingual Support – Added Japanese & Korean versions to expand Magma’s global audience.
Enhanced UI/UX – Improved animations & interactions for a smoother, more engaging experience.
Marketing Materials – Designed event postcards and a Sales Pitch Deck to strengthen brand presence.
3-Week Migration – Successfully migrated and optimized the entire site in just three weeks.
Expanded Global Reach – Increased accessibility with multilingual support, reaching a wider audience.
Enhanced User Experience – Improved interactions & animations, keeping users engaged.
Stronger Branding – Delivered cohesive marketing materials, supporting events & promotions.
